Shorten, brand, and track every link —
with a full developer platform behind it.

Custom Aliases

Pick a memorable slug, or let the platform generate a random short code automatically.

Password Protection

Require a password before visitors are redirected — perfect for private or gated content.

One-Time & Expiring Links

Set an expiration date, a maximum click count, or make a link expire after its very first use.

Country & Device Restrictions

Allow or block specific countries, and restrict access by desktop, mobile, or tablet.

Smart Redirects

Route visitors to different destinations by country, browser language, operating system, or time of day — e.g. "India → Amazon.in, USA → Amazon.com."

A/B Testing

Split traffic across multiple destinations by weight. The same visitor always sees the same variant — no cookies required.

Scheduled Launches

Send early visitors to a "coming soon" page, then automatically switch to the real destination at launch time.

Retargeting Pixels

Fire Meta Pixel, Google Analytics, Google Tag Manager, TikTok, or LinkedIn Insight tags before redirecting — build retargeting audiences from every click.

UTM & Campaign Tracking

Tag any link with UTM parameters using the built-in Campaign Builder — tags are captured on click and passed through to your destination URL.

Saved UTM Templates

Save a UTM combination once, then bulk-apply it across any selection of links in a single click — no more retyping the same campaign tags link by link.

Bulk Link Creation

Upload a CSV of destination URLs and generate hundreds of short links in one pass — with the same restrictions, tags, and campaign assignment available per row.

Link Health Monitoring

Every link is checked automatically — broken destinations and 404s surface proactively on your dashboard, instead of a customer finding out before you do.

Tags & Tag Analytics

Organize links across campaigns with color-coded tags, then filter and roll up analytics by tag — useful for cross-cutting groupings a single campaign doesn't capture.

Branded & Custom Domains

Every link ships on our branded short domain by default — or connect your own custom domain with automatic SSL, so every link looks like it belongs to you.

REST API

Full CRUD for links, QR codes, and webhooks, plus analytics endpoints for summaries, time series, breakdowns, campaigns, and A/B variants. Bulk endpoints for creating links and QR codes at scale, and a stateless UTM Builder endpoint.

• GET/POST/PUT/DELETE /api/v1/links
• GET/POST/PUT/DELETE /api/v1/qr
• GET /api/v1/analytics/links/{id}/...
• POST /api/v1/utm/build

Webhooks

Subscribe any endpoint you control to real-time events. Every delivery is signed with HMAC-SHA256 so you can verify it actually came from this platform, with automatic retries and a full delivery log if something goes wrong.

API Keys & Plan-Based Rate Limits

Generate as many API keys as you need. Every key is assigned a Plan, and the platform enforces that plan's requests-per-minute limit automatically — with X-RateLimit-Limit/X-RateLimit-Remaining headers on every response. Access scales with plan: Pro gets core CRUD endpoints, Business and above unlock bulk operations, webhook management, and CSV/API export on top.

Request Logging

Every API call is logged with method, path, status code, response time, and IP — visible per-key in your dashboard, so debugging an integration never means guessing.

Account-Level Roles

Owner — full control, including billing and account deletion. Admin — automatic, implicit access to every workspace under the account, without being added to each one individually. Perfect for an agency's account managers who need to see everything their clients are running.

Workspace-Level Roles

Manager — runs the workspace day to day, approves submitted work. Editor — creates and edits links, QR codes, and campaigns. Viewer — read-only access to performance, ideal for inviting a client to see their own results.